What Is Vitamin C?
Juicy oranges, tart strawberries, and juniper berries are packed full of Vitamin C. We all know that Vitamin C boosts the immune system and protects against common colds and flu. What you may not know, is that Vitamin C is one of the most advanced anti-aging support Vitamins that gives you a well-nourished, glowing, smooth, and even complexion.
How does it work? The science behind Vitamin C
Vitamin C, also known as ascorbic acid, is absorbed into the body and used to build protection against immune system deficiencies, cardiovascular disease, prenatal health problems, and eye disease. It is not stored in the body, so including Vitamin C in your diet is vital.
Eating fruits that contain Vitamin C unfortunately does not guarantee that it will end up helping your skin.
Cosmetic products use a compound known as AA2G™, which is a stabilized Vitamin C derivative, synthesized from Vitamin C and starch. By incorporating AA2G™ into skincare serums and creams that are applied directly to your skin, you get the full benefit of Vitamin C.
What are the benefits of Vitamin C
There are many benefits of Vitamin C, let’s look more closely at some of them:
Great moisturising properties
Vitamin C penetrates the skin and forms a barrier that decreases transepidermal water loss, known as TEWL. When your skin retains moisture it becomes hydrated. Hydrated skin is plump, smooth, even, and glows with a healthy sheen.
Prevents dry and flaking skin
Hydrated skin does not show signs of flaking or dry patches. Vitamin C in skin care products is extremely effective in reducing dry and flaking skin.
Inhibits the production of melanin
Melanin in the skin creates dark patches that are known as (dreaded) age spots or sun spots. By inhibiting the production of melanin, age spots are reduced. To get a bit scientific, Vitamin C inhibits melanin synthesis through the down-regulation of tyrosinase enzyme activity. Skin that has lower levels of melanin looks brighter and younger. Dullness is reduced and your skin takes on a healthy glow.
Protects from skin damage caused by UV rays
Exposure to the sun’s rays has a detrimental effect on the skin. UV rays can dry out the skin, cause painful sunburn, and even skin cancer in severe cases. Vitamin C protects the skin by forming a barrier and suppressing cell damage caused by UV and UVA rays.
Maintains skin elasticity
Hydrated skin retains its elasticity even in more mature skin. Your skin won’t sag or droop and will always remain supple and elastic. No more bags under your eyes, or flabby cheeks.
Reduces under-eye circles
Are you finding that dark under-eye circles appear, even after a good night’s sleep? As you age, the fine skin under the eyes becomes even thinner and more sensitive. Vitamin C skincare products help smooth out fine lines by hydrating and plumping the under-eye area. Look for products that are specifically formulated for the sensitive eye area.
Promotes collagen production
Your collagen levels start dropping as you age. You can choose to use a skincare product that contains collagen, or you can boost collagen production naturally by using Vitamin C. In fact, collagen synthesis in the body requires Vitamin C. Without it, your body cannot produce collagen.
A scientific explanation: Vitamin C ensures that your body creates two enzymes lysyl hydroxylase to provide structural strength. Prolyl hydroxylase to stabilize the collagen molecule.
Low levels of collagen can lead to wrinkles and fine lines. By boosting collagen production, your skin plumps up, filling in fine lines and wrinkles. It is also very beneficial in reducing scars caused by acne or surgical processes.
A powerful anti-ageing agent
Aging skin is prone to fine lines, wrinkles, sagging, dullness, and dryness. Skincare products that contain Vitamin C boost hydration and protect your skin against the ravages of the elements and age. Fine lines and wrinkles are reduced. Dullness turns into a healthy glow and your overall complexion becomes smooth, even, and youthful.
Who can use Vitamin C?
Vitamin C is a trusted skin care product and can be used by women of all ages. Because it is found in exotic fruits like strawberries, oranges, and juniper berries, you will find that your skin care regime transports you to an exotic tropical island!
Our Strawberry Superfood Vitamin C Day Moisturiser is a super-food powerhouse that nourishes and revitalizes your skin. It works to remove excess oil whilst simultaneously hydrating dry skin. Your complexion becomes smoother, brighter, and fresher. It is especially good for dry skins. And as an added perk, it has a deliciously subtle fresh scent and a glorious girlie-pink colour.
Who shouldn’t use vitamin C?
If you have a chronic skin condition, please consult your dermatologist for advice.